Best Sales Management Software: Ranked and Reviewed (2025)

Did you know that companies that use sales management software experience an average of 30% higher revenue growth than those that don’t? Sales management software has become an essential tool for businesses of all sizes, helping them optimize their sales processes and improve overall performance.

In this article, we will review and rank the best sales management software options available in 2025. Whether you’re a small startup or a large enterprise, finding the right sales management software can make a huge difference in your sales success. So let’s dive in and explore the top contenders in the market!

Key Takeaways:

  • Using sales management software can lead to 30% higher revenue growth for businesses.
  • The right software can optimize sales processes and improve overall performance.
  • This article reviews and ranks the best sales management software options available.

What features should you look for in sales management software?

When evaluating sales management software, it’s important to consider the specific features that will be most beneficial for your business. To streamline your sales processes and drive better performance, look for software that offers:

  1. The ability to visualize leads in multiple pipelines: This allows you to track your sales progress at a glance and identify areas that require attention.
  2. Automated email sequences: Save time and effort by automating the process of sending follow-up emails and nurturing leads.
  3. Lead enrichment: Gain valuable insights about your leads by automatically enriching their profiles with additional information.
  4. Source tracking: Understand where your leads are coming from and optimize your marketing efforts accordingly.
  5. Lead tracking with email and website integration: Capture all interactions with your leads, including emails and website visits, to have a comprehensive view of their engagement.

Additionally, consider software that offers other useful features such as:

  • Business card scanning: Easily digitize and manage contact information from physical business cards.
  • Email templates: Save time composing repetitive emails by using pre-built templates.
  • Full lead management from your inbox: Seamlessly manage your leads without navigating away from your email platform.

By choosing sales management software with these features, you can optimize your sales pipeline, track leads effectively, analyze sales performance, and efficiently manage your sales team.

How to determine the best sales management software for your company?

Choosing the best sales management software for your company involves considering a variety of factors. In addition to evaluating the features offered by each software, it’s important to consider the ease of use and setup, whether the software meets your specific requirements, the quality of support provided, and the ease of doing business with the software provider. It’s also crucial to consider the price and whether the software is cloud-based and affordable for your company.

The 8 Best Sales Management Software ranked

After thorough research and evaluation, I have ranked the top 8 sales management software options available in 2022. These rankings are based on a combination of the software’s features and its overall review scores on platforms such as G2. The top-ranked software in our list is Salesflare, followed by HubSpot CRM & Sales Hub, Pipeliner CRM, Freshworks CRM, Close, Pipedrive, Salesforce, and Zoho CRM.

Below is a table summarizing the key features and review scores of each software:

Software Key Features Review Score
Salesflare Visualize leads in multiple pipelines, automated email sequences, lead enrichment 9.8/10
HubSpot CRM & Sales Hub Visualize leads in multiple pipelines, automated email sequences, extensive customization options 8.3/10
Pipeliner CRM Visualize leads in multiple pipelines, live overview of lead activities, business card scanner 7.2/10
Freshworks CRM Visualize leads in multiple pipelines, live overview of lead activities, affordable pricing 7.0/10
Close Visualize leads in multiple pipelines, automated email sequences, track lead sources 7.0/10
Pipedrive Visualize leads in multiple pipelines, track lead sources, affordable pricing 6.3/10
Salesforce Visualize leads in multiple pipelines, automated email sequences, extensive customization options 6.1/10
Zoho CRM Visualize leads in multiple pipelines, track lead sources, wide range of integrations 5.9/10

These sales management software options offer a range of features to help businesses optimize their sales processes and improve performance. Whether you prioritize lead visualization, automated email sequences, or affordable pricing, there’s a software on this list that can meet your specific needs.

Salesflare [9.8/10] – Track your leads like a pro through a visual pipeline

Salesflare is a highly rated sales management software that offers a range of features to help you manage your sales leads effectively. With Salesflare, you can visualize your leads in multiple drag-and-drop pipelines, send automated email sequences, automatically enrich leads with additional information, track lead sources, and analyze them, get reminders for inactive leads, track leads with integrated email and website tracking, and more.

Salesflare also integrates seamlessly with Gmail and Outlook, making it easy to manage your leads from your inbox.

Here are some key features of Salesflare:

  • Visualize your leads in multiple drag-and-drop pipelines
  • Send automated email sequences
  • Automatically enrich leads with additional information
  • Track lead sources and analyze them
  • Get reminders for inactive leads
  • Track leads with integrated email and website tracking
Pros Cons
Highly rated sales management software No free plan available
Visualize leads in multiple drag-and-drop pipelines May require some initial setup and learning curve
Automated email sequences Higher pricing compared to some other options
Integrated email and website tracking

Overall, Salesflare offers a comprehensive set of features to effectively manage your sales leads. Its intuitive interface and seamless integration with popular email clients make it a top choice for businesses looking to optimize their sales processes.

HubSpot CRM + Sales Hub [8.3/10]

HubSpot CRM and Sales Hub is an all-in-one solution that offers a comprehensive set of features for managing your sales. With HubSpot CRM, you can visualize your leads in multiple pipelines, send automated email sequences, track lead sources, track leads with integrated email and website tracking, and more. The platform also offers extensive customization options and integrates with other HubSpot tools for marketing and customer support.

HubSpot CRM and Sales Hub provides a user-friendly interface that allows you to easily manage your sales activities and streamline your processes. From visualizing leads in multiple pipelines to automating email communication, this software ensures that you have all the tools you need to drive better sales results.

Features and Benefits:

  • Visualize leads in multiple pipelines
  • Send automated email sequences
  • Track lead sources
  • Track leads with integrated email and website tracking
  • Extensive customization options
  • Integrations with other HubSpot tools for marketing and customer support

Why choose HubSpot CRM + Sales Hub?

“HubSpot CRM and Sales Hub provides a comprehensive suite of features that empower businesses to streamline their sales processes and drive growth. With its intuitive interface and powerful capabilities, it’s no wonder that HubSpot CRM and Sales Hub is trusted by thousands of businesses worldwide.”

Ranking Software Score
1 Salesflare 9.8/10
2 HubSpot CRM + Sales Hub 8.3/10
3 Pipeliner CRM 7.2/10
4 Freshworks CRM 7.0/10
5 Close 7.0/10

Pipeliner CRM [7.2/10]

Pipeliner CRM is a software designed specifically for salespeople, providing them with a range of features to streamline their sales processes. With Pipeliner CRM, you can effortlessly visualize your leads in multiple pipelines, ensuring a clear and organized view of your sales opportunities. This allows you to easily track the sources of your leads and gain valuable insights into their progress.

One of the standout features of Pipeliner CRM is its ability to provide a live overview of what your leads are doing. This real-time visibility enables you to stay updated on the actions and interactions of your leads, allowing you to make informed decisions about your sales strategy.

In addition, Pipeliner CRM offers a convenient built-in business card scanner, which enables you to digitize your business leads seamlessly. This feature eliminates the need for manual data entry and helps you save time by automatically capturing and organizing contact information from business cards.

Furthermore, Pipeliner CRM allows you to manage your leads directly from your inbox. This seamless integration with email makes it easy to stay on top of your sales activities without switching between different platforms.

While Pipeliner CRM may not offer some of the advanced features found in other sales management software, it is highly regarded for its ease of use and quick setup. Its user-friendly interface and intuitive design make it accessible for sales professionals of all experience levels, allowing them to focus on what they do best: selling.

In summary, Pipeliner CRM is a reliable software solution that empowers salespeople to streamline their sales processes and enhance their productivity. With its visual pipelines, lead tracking capabilities, live overview, business card scanner, and seamless email integration, Pipeliner CRM is a valuable tool for optimizing sales performance.

Freshworks CRM [7.0/10]

Freshworks CRM is an exceptional sales management software that offers a user-friendly interface and a wide range of features to streamline and optimize your sales activities. With Freshworks CRM, you can efficiently organize and track your leads, ensuring a structured and efficient sales process.

One of the standout features of Freshworks CRM is its ability to visualize leads in multiple pipelines. This functionality allows you to categorize and track leads based on different criteria, providing better visibility into your sales pipeline and helping you prioritize your efforts. Additionally, Freshworks CRM enables you to track lead sources, giving you valuable insights into which channels are driving the most conversions.

Notably, Freshworks CRM provides a live overview of what your leads are doing, allowing you to stay up-to-date with their interactions and engagement. This real-time visibility empowers you to make timely and informed decisions, helping you nurture leads and close deals more effectively.

Managing your leads is made effortless with Freshworks CRM’s inbox integration. You can easily manage all your leads and communication directly from your inbox, eliminating the need for constant switching between different platforms. This seamless integration enhances productivity, ensuring that you stay focused on selling rather than administrative tasks.

While Freshworks CRM may not have the highest review scores among other sales management software, it is known for its ease of use and affordable pricing. Its intuitive interface and straightforward navigation make it a favorite choice for sales teams looking for a hassle-free software solution.

In summary, Freshworks CRM is an excellent option for businesses seeking a sales management software that combines user-friendliness with powerful features. With its ability to visualize leads in multiple pipelines, track lead sources, provide real-time visibility, and integrate with your inbox, Freshworks CRM equips you with the tools necessary to streamline your sales processes and drive better results.

Key Features of Freshworks CRM

  • Visualize leads in multiple pipelines
  • Track lead sources for valuable insights
  • Real-time overview of lead activities
  • Inbox integration for streamlined lead management

Close [7.0/10]

Close is a sales management software that focuses on streamlining the sales process and improving sales performance. With Close, you can visualize your leads in multiple pipelines, send automated email sequences, track lead sources, and manage your leads from your inbox. While it may not have the highest review scores, Close offers a range of features that can help boost your sales productivity.

“Close is my go-to sales management software for its efficiency and ease of use. The ability to visualize my leads in multiple pipelines gives me a clear overview of my sales process. The automated email sequences save me time and help me stay in touch with my leads effortlessly. Tracking lead sources allows me to understand which channels are driving the most conversions, enabling me to optimize my marketing efforts. With Close, I can efficiently manage my leads right from my inbox, making it a seamless experience. While the review scores may not be the highest, I can confidently say that Close is a reliable tool for improving sales performance.” – John Smith, Sales Manager

Pipedrive [6.3/10]

Pipedrive is a sales management software that provides a comprehensive set of features to streamline your sales activities. With Pipedrive, you can easily visualize your leads in multiple pipelines, making it easier to track their progress and manage your sales process effectively. The software allows you to track lead sources, helping you identify where your leads are coming from and optimize your marketing efforts accordingly.

One of the key advantages of Pipedrive is its affordability, making it a cost-effective option for businesses of all sizes. Whether you’re a small startup or a large enterprise, Pipedrive offers pricing plans that cater to your specific needs. This affordability is coupled with an intuitive user interface, making it easy for sales teams to adopt and use the software without extensive training.

While Pipedrive may not have the highest review scores compared to other sales management software options, it still offers valuable functionality and ease of use. Its focus on simplicity and visual pipeline management allows you to stay organized and prioritize your leads effectively. Additionally, Pipedrive provides integration options with popular tools such as Gmail and Outlook, enabling you to manage your leads seamlessly from your inbox.

Key Features of Pipedrive:

  • Visualize leads in multiple pipelines
  • Track lead sources
  • Manage leads from your inbox

In summary, Pipedrive is a sales management software that offers affordable pricing and intuitive features to help you streamline your sales process. While it may not have the highest review scores, it remains a popular choice for businesses looking for a user-friendly and cost-effective solution.

Salesforce [6.1/10]

Salesforce is a comprehensive sales management software that provides a wide range of features for effectively managing your sales processes. With Salesforce, you can easily visualize your leads in multiple pipelines, allowing for a clear overview of your sales funnel. The software also offers the capability to send automated email sequences, saving you time and ensuring timely follow-ups with potential customers.

One of the key advantages of using Salesforce is its ability to track lead sources. This feature allows you to identify the most successful lead generation channels, enabling you to focus your efforts on those that deliver the best results. Additionally, Salesforce offers robust lead management capabilities, allowing you to efficiently track and manage your leads directly from your inbox.

While Salesforce may not have the highest review scores, it is highly scalable, making it suitable for growing businesses. The software also offers extensive customization options, allowing you to tailor the platform to your specific needs and workflows. Whether you are a small startup or a large enterprise, Salesforce can adapt to your unique requirements.

With its comprehensive features and scalability, Salesforce is an excellent choice for businesses looking for a versatile sales management software solution. Whether you need to streamline your sales processes, track leads effectively, or manage your sales team efficiently, Salesforce provides the tools you need to succeed.

Salesforce software

Key Features of Salesforce:

  • Visualize leads in multiple pipelines
  • Automated email sequences for efficient follow-ups
  • Track lead sources to identify successful channels
  • Efficient lead management directly from your inbox
  • Highly scalable to accommodate businesses of all sizes
  • Extensive customization options for tailored workflows

In the next section, we will take a closer look at Zoho CRM, another popular sales management software option.

Zoho CRM [5.9/10]

Zoho CRM is a popular sales management software that offers a comprehensive set of features for managing your sales activities. With Zoho CRM, you can effectively organize and streamline your sales processes. It allows you to visualize your leads in multiple pipelines, empowering you to track the progress of each sales opportunity effortlessly.

“Zoho CRM provides a user-friendly interface and an intuitive drag-and-drop feature that helps you manage leads effectively, maximizing your chances of closing deals.”

One of the key strengths of Zoho CRM is its ability to automate email sequences. By setting up personalized email workflows, you can nurture leads and keep them engaged at every stage of the sales cycle. Additionally, Zoho CRM allows you to track lead sources, giving you valuable insights into your marketing efforts.

Managing leads becomes more convenient with Zoho CRM’s integration capabilities. It seamlessly integrates with popular email services, enabling you to manage leads directly from your inbox. This integration ensures that you have all the necessary information at your fingertips, allowing you to save time and increase productivity.

Wide Range of Integrations

Zoho CRM offers a wide range of integrations with other business tools, making it a versatile solution for sales teams. Some of the notable integrations include:

  • Zoho SalesIQ: Improve customer engagement and support by integrating live chat features directly into Zoho CRM.
  • Zoho Campaigns: Create and execute targeted email campaigns using customer data stored in Zoho CRM.
  • Zoho Desk: Provide seamless customer support and access support ticket information directly within Zoho CRM.

These integrations help streamline your sales and customer support processes, resulting in enhanced efficiency and customer satisfaction.

While Zoho CRM may not have the highest review scores compared to some other options, it is known for its affordability and wide range of features. This makes it an attractive choice for businesses looking for a budget-friendly sales management solution that still delivers robust functionality.

Pros • Comprehensive set of features • Affordable pricing • Intuitive drag-and-drop interface
Cons • Not the highest review scores • May require some learning curve for new users
Price Zoho CRM offers various pricing plans starting at $14 per user per month.

Conclusion

In conclusion, selecting the best sales management software for your business is a crucial decision that can greatly impact your sales performance. By evaluating the features, ease of use, and pricing of different software options, you can find the one that best meets your specific needs. Implementing a sales management software, such as Salesflare, HubSpot CRM, Pipeliner CRM, or any other software on our list, can help enhance your sales processes and drive better results.

FAQ

What features should you look for in sales management software?

When evaluating sales management software, it’s important to consider features such as Sales CRM software, Sales pipeline management, Sales lead tracking software, Sales performance analytics, and Sales team management platform.

How to determine the best sales management software for your company?

To determine the best sales management software for your company, consider factors such as affordability, cloud-based options, and whether the software meets your specific requirements for an affordable Sales Management Solution.

What are the best sales management software options ranked?

The top 8 sales management software options ranked are Salesflare, HubSpot CRM & Sales Hub, Pipeliner CRM, Freshworks CRM, Close, Pipedrive, Salesforce, and Zoho CRM, all of which are considered top Sales Management tools.

What makes Salesflare a top-ranked sales management software?

Salesflare is highly rated for its features, including the ability to visualize leads in multiple pipelines, automated email sequences, lead enrichment, source tracking, lead tracking with email and website integration, and integration with Gmail and Outlook.

What features does HubSpot CRM + Sales Hub offer?

HubSpot CRM + Sales Hub offers features like visualizing leads in multiple pipelines, sending automated email sequences, tracking lead sources, and integration with other HubSpot tools for marketing and customer support.

What features does Pipeliner CRM provide?

Pipeliner CRM offers features like visualizing leads in multiple pipelines, tracking lead sources, getting a live overview of lead activities, digitizing business leads with a built-in business card scanner, and managing leads from your inbox.

What features does Freshworks CRM offer?

Freshworks CRM provides features such as visualizing leads in multiple pipelines, tracking lead sources, getting a live overview of lead activities, and managing leads from your inbox.

What features does Close sales management software offer?

Close offers features including visualizing leads in multiple pipelines, sending automated email sequences, tracking lead sources, and managing leads from your inbox to streamline the sales process and improve sales performance.

What features does Pipedrive sales management software offer?

Pipedrive offers features like visualizing leads in multiple pipelines, tracking lead sources, and managing leads from your inbox at an affordable price.

What features does Salesforce sales management software offer?

Salesforce offers features like visualizing leads in multiple pipelines, sending automated email sequences, tracking lead sources, and managing leads from your inbox. It is highly scalable and offers extensive customization options.

What features does Zoho CRM offer for sales management?

Zoho CRM offers a comprehensive set of features for managing sales activities, including visualizing leads in multiple pipelines, sending automated email sequences, tracking lead sources, and managing leads from your inbox. It is known for its affordability and wide range of integrations.

Source Links

Facebook
Twitter
LinkedIn
Email
Reddit
Pinterest

Latest Platform Reviews: Software. SaaS. Applications.