9 Best Keyword Rank Tracking Software of 2023 (Reviewed)

Keeping track of your website’s keyword rankings is essential for online success. Knowing where you rank in the SERPs enables you to fine-tune your SEO and content strategies, helping ensure that all traffic to your site stays relevant and high-quality. With the right keyword ranking tracking software, you can easily keep tabs on how your pages rank with search engine users.

This article discusses the 9 Best Keyword Rank Tracking Software of 2023 that can help you maximize your website’s search engine visibility and growth potential. Here are some features to look for in a keyword ranking tracker: accuracy and scalability, ease of use, data insights, and price. We’ll look at the pros and cons of each software, so you can decide which one is right for your business needs.

What is Keyword Rank Track Software?

Keyword rank tracking software is designed to track your website’s keyword performance in search engine results pages (SERPs). It will monitor the ranking of specific keywords and phrases, showing how well they perform compared to your competitors. With this data, you can decide which search terms need more attention and adjust your SEO and content strategies accordingly.

The Best Keyword Rank Tracking Software of 2023:

1. SEMrush – Best for Comprehensive Ranking Analysis
2. Ahrefs – Best for Accurate and Scalable Data Insights
3. Moz Pro – Best for Ease of Use
4. AccuRanker – Best for Automated Reporting
5. AuthorityLabs – Best for In-Depth Data Analysis
6. Wincher – Best for Multi-Platform Tracking
7. SERanking – Best for Comprehensive Feature Set
8. KWFinder – Best for Localized Keyword Research
9. SpyFu – Best for Competitive Analysis

SEMrush

SEMrush is an online visibility management software-as-a-service platform that provides users with powerful SEO and keyword-tracking tools. With over 55 different products, tools and add-ons for online visibility management, SEMrush allows you to track your rankings across SERPs in 142 countries, monitor your competition, and access comprehensive market research. For those serious about improving their online presence, SEMrush is an essential tool.

Not only does it allow you to track keyword rankings, but it also measures search engine optimization performance in more than 20 countries. It provides users with detailed reports on organic keywords, backlinks, and domain authority of your website or competitors. Additionally, it gives a keyword difficulty score to help you identify the best keywords for your website and a content marketing platform so you can create and optimize content specifically for SEO purposes. With its ability to track local rankings, you can quickly pinpoint what strategies work best in different countries.

Price

SEMrush is quite expensive compared to similar services, but it does offer a free 7-day trial. You can try out the service; the plan starts from 119/month.

Key Features

• Track SERP positions in 142 countries
• Monitor your competitors
• Comprehensive market research tool
• Detailed organic keyword reports
• Backlink tracking
• Domain authority analysis
• Keyword difficulty score
• Content marketing platform
• Local rankings tracking

Ahrefs

Ahrefs is an all-in-one SEO toolset for businesses of any size. It offers a robust suite of tools to give you actionable insights into your website performance. Ahrefs helps you to uncover powerful backlink opportunities, identify and fix SEO issues, research and track keywords, analyze competitors, and more.

With an industry-leading database of 8 billion keywords and 421 billion indexed pages, Ahrefs provides maximum data accuracy for users. Best of all, you can use Ahrefs to create a customized SEO plan that fits the unique needs of your business. Whether you’re a small business or a large enterprise, Ahrefs has the tools you need to succeed in SEO.

Price

Ahrefs offer several plans ranging from $99/month to $999/month and a 7-day trial period.

Key Features

• Industry-leading keyword database with 8 billion keywords
• 421 billion indexed pages for maximum data accuracy
• Backlink analysis tools for powerful backlink opportunities
• Competitor analysis to identify and stay ahead of the competition
• Create custom plans for SEO success
• Research and track keywords
• Find and fix SEO issues
• Robust reporting features for data-driven insights.

Moz Pro

Moz Pro is a comprehensive and reliable SEO software that helps businesses increase their traffic, ranking, and visibility on search engine results pages (SERPs). It offers a range of features, including site audits, rank tracking, backlink analysis, and keyword research tools to help businesses optimize their sites’ content and marketing strategies.

Moz Pro’s keyword research tool utilizes an extensive online database to provide intuitive keyword suggestions derived from the most up-to-date SERP data. It also features a keyword comparison tool, allowing users to compare and prioritize keywords for refinement.

Moreover, Moz Pro can identify technical SEO issues that could impede a website’s visibility, traffic, and quality ranking. Additionally, businesses can use the software to track their competitors on SERPs and uncover potential areas they can leverage to gain top positions. Moz Pro also offers weekly automated checks on sites to ensure that any existing issues are quickly addressed and fixed. This makes it an excellent tool for businesses looking to monitor their SEO performance and stay ahead of the competition.

Price

Moz Pro comes with a range of pricing plans, from $99/month to $599/month.

Key Features:

• Site audits for comprehensive technical analysis
• Intuitive keyword research tool
• SERP comparison feature
• Backlink analysis and monitoring
• Competitor tracking on SERPs
• Weekly automated checks
• Site crawl feature
• Data-driven insights and reporting.

AccuRanker

AccuRanker is a keyword ranking tracking software that enables users to track their SEO efforts quickly and accurately. It offers a keyword research database of over 24 billion keywords and integrates with popular analytics tools like Google Data Studio.

Accuranker also provides its reporting tool, making it easy for users to display, report and export data for presentations or reports. With features such as real-time updates on search engine rankings and automatic performance alerts, Accuranker makes it easy to keep track of your SEO success in the long run.

Best of all, Accuranker’s intuitive interface makes navigating the platform easy and user-friendly, so you can focus on what matters most – results! Whether you’re looking for comprehensive insights or a quick rankings overview, Accuranker is an excellent choice for keyword rank tracking.

Price

Accuranker has several pricing plans ranging from $109/month up to $499/month.

Key Features:

• 24 billion keyword database
• Real-time updates on SERP rankings
• Integration with Google Data Studio
• Easy-to-use reporting tool
• Alerts for performance changes
• Intuitive interface.

AuthorityLabs

AuthorityLabs is an easy-to-use keyword rank-tracking software that enables businesses to monitor their website’s performance on search engine result pages (SERPs). It offers a range of features to help users optimize their SEO campaigns, including keyword research tools and competitor analysis.

AuthorityLabs’ keyword rank tracker helps businesses keep track of their keyword rankings in SERPs in real-time. This way, they can immediately identify opportunities for improvement or areas that require further optimization. Additionally, the software integrates with Google Analytics to provide accurate data insights into user behavior and website traffic.

Price

AuthorityLabs has several pricing plans, from $49/month to $259/month.

Key Features

• Real-time updates on SERP rankings
• Competitor analysis
• Integration with Google Analytics
• Intuitive reporting tool
• Automated keyword research tool
• Easy-to-use interface.

SERanking

SE Ranking is a comprehensive keyword rank-tracking software that provides complete visibility into your SEO performance. It provides accurate, up-to-date keyword ranking data in real-time, making it easy to monitor the progress of your SEO campaigns.

SE Ranking allows you to track keyword positions on all major search engines, including Google, Bing, Yahoo, and more. You can specify countries and regions as well as cities so you can get an even better understanding of where your keywords are performing best. SE Ranking also provides many other features, such as website auditing, competitor analysis, and link-building tools – all essential for any successful SEO campaign. Best of all, SE Ranking is highly user-friendly, with simple setup and reporting tools that make it easy to start quickly. Overall, SE Ranking is among the best keyword rank-tracking software options today. It’s reliable, accurate, and easy to use – perfect for anyone looking to keep track of their search engine keyword rankings.

Price

SE Ranking has several pricing plans ranging from $24/month up to $113/month.

Key Features:

• Real-time updates on search engine rankings
• Competitor analysis
• Link building tools
• Website auditing
• Intuitive reporting tool
• Easy-to-use interface.

KWFinder

KWFinder is a popular keyword rank-tracking software designed to help businesses analyze the performance of their SEO campaigns. KWFinder offers real-time keyword rankings, competitor analysis, website audits, and more within a simple, user-friendly interface.

KWFinder helps businesses track their keyword rankings across multiple search engines and countries, giving them an accurate picture of how their SEO efforts are performing. Additionally, KWFinder’s easy-to-use reporting feature makes it easy to keep track of progress over time. Best of all, the software is incredibly affordable – with plans starting from as little as $12/month!

Price

KWFinder has several pricing plans ranging from $12/month up to $48/month.

Key Features:

• Real-time updates on keyword rankings
• Competitor analysis
• Integration with Google Analytics
• Easy-to-use reporting tool
• Website auditing
• Intuitive interface.

Winchester

Wincher is a cloud-based tool that helps marketing teams in IT, advertising, and other industries to quickly discover, track and generate reports on relevant keywords to improve their SEO performance. It offers an intuitive rank tracker module with easy options for tracking keyword rankings across major search engines – including Google and Bing.

This powerful software provides real-time rank tracker updates, allowing users to monitor all changes in rankings on a daily or weekly basis. It also helps marketers access historical data, view their positions on search engine result pages (SERPs), measure average traffic volume, and uncover keyword trends that could affect ranking performance.

Best of all, Wincher’s reporting feature is compelling, allowing users to generate detailed reports on their SEO performance quickly.

Price

Wincher has several pricing plans, from $29/month to $99/month.

Key Features:

• Real-time updates on keyword rankings
• Comprehensive reporting tools
• Integration with Google Analytics
• Historical data analysis
• Detailed SERP tracking
• Easy-to-use interface.

SpyFu

SpyFu is a powerful keyword rank-tracking software designed to help businesses improve their SEO performance. It allows you to track the rankings of your website’s keywords across multiple search engines, including Google and Bing.

The software also provides a range of other features, such as competitor analysis tools, website auditing, automated reporting, and link-building tools. Best of all, SpyFu offers an intuitive interface that lets you easily set up and monitor your SEO campaigns.

Price

SpyFu has several pricing plans ranging from $39/month up to $399/month.

Key Features

• Real-time updates on keyword rankings
• Competitor analysis tools
• Integration with Google Analytics
• Automated reporting
• Website auditing
• Link-building tools.

Final Thought!

No matter what your keyword rank tracking needs are, you should be able to find a software solution that fits the bill. From real-time keyword updates to detailed SERP tracking, the best keyword rank-tracking software can help you stay ahead of the competition and improve your SEO performance. Best of luck on your SEO journey!

FAQs

What is the Best Keyword Rank Tracking Software of 2023?

Some of the best keyword rank tracking software of 2023 include SEMrush – Best for Comprehensive Ranking Analysis Ahrefs, Moz Pro, AccuRanker, Google Search Console, Advanced Web Ranking, Rank Tracker Tool, and SEO Tools.

What are the benefits of using keyword rank-tracking software?

A: Using keyword rank tracking tools can help you easily track your website’s search engine ranking for specific keywords over time. It also lets you see how your competitors rank for the exact keywords, giving you a better idea of their strategies to rank higher in search engine results.

Is there a free option for keyword rank tracking?

While some free options are available, they may provide less detail or accuracy than paid keyword rank-tracking software. Investing in paid keyword rank tracking software is recommended if you’re looking for the most accurate data.

How often should I check my website’s ranking for keywords?

The frequency you check your website’s ranking will depend on how often you change the content and other factors. Matching your website’s keyword rankings once a month is sufficient.

What is the best way to track keyword rankings?

A reliable keyword rank-tracking tool is the best way to track keyword rankings. These tools provide comprehensive data on search engine ranking and can be used to compare your website’s ranking against competitors.