What is the purpose of Clipping Magic and how does it function? Clipping Magic is an online tool that efficiently removes image backgrounds in a matter of minutes. It also offers options for image customization, such as color adjustments, background colors, and reflection or shadow effects. The platform is owned by Cedar Lake Ventures, which aims to simplify life through user-friendly software and websites. By using Clipping Magic, users can achieve professional results in a quick and effortless manner.